18 million websites on the internet are built with the power of website builders, which showcase the ease of accessibility and friendly usage website builders bring to the table to create and manage a robust online presence.
With more and more businesses learning to embrace this option for its simplicity and effectiveness, it is also essential to consider certain aspects before building a website or planning to buy a domain name and hosting, which clarifies when a website builder isn’t the best choice for you.
Let’s understand what those scenarios are so you, too, can grab and create a robust website for yourself.
5 Situations Where a Website Builder Isn’t Right For Your
1. Flexibility to take your website anywhere
When you tie yourself to a specific platform, it can be challenging to transfer your webpage to another company as there are limitations as every company has its unique programming and operation.
Further, it also becomes challenging to work on another platform at the same pace. In case you decide to switch, you will likely need to create a new web page from scratch on the new platform, which is a significant drawback.
Indeed, you can replicate your web page structure on the new tool, but it is essential to be cautious to avoid taking your website offline or losing its Google indexing during the switch. Redirecting your webpage URLs and indicating the domain to the new tool can help address these issues.
2. When you are thorough with regard to web development and design
If you are a web designer, developer, or into IT, you would prefer building your site straight in the code or using an open-source tool like WordPress, Joomla, or Drupal. In addition to being free, these tools are more flexible and scalable.
Although these site designers sound like an exciting option, they have several limitations. Though they may not bother a non-technical person, people with technical knowledge will prefer customising with code to customise the webpage as they choose, which can sometimes add to frustration as no two technical people work the same.
Therefore, if you are from the area of web design development or are familiar with this subject, then it’s best to explore as many options as possible to create your website.
3. If SEO is your key to traffic growth
If your business depends heavily on organic growth and SEO, choose a tool that provides full customisation options for optimal site configuration.
Although various best website builders come with basic SEO features, professional SEO is complex, as it is a long-term and consistent effort involving various aspects like site performance, content relevancy, mobile compatibility, etc.
Thus, it is essential to keep in mind that Online Website builders, though user-friendly, may only optimise SEO sparingly.
4. Grow to professional blogging
The webpage builder is not a great option if you want to grow into professional blogging. Although it provides blog features, they have their limitations.
Having a blog on such a platform is like putting a limitation on your blogging skills as it’s more suitable for providing information or news to your existing customers rather than expecting a significant amount of new visitors through search engines (organic traffic).
In other words, the blog feature on these platforms may need to be optimised to reach a broader audience or attract new visitors from search engine results. Instead, it serves as a space within your website where your current customers can stay updated on news or relevant content.
For a professional blog, consider other tools. WordPress (self-hosted) is a top choice due to its flexibility, and Blogger, an older option, is also known.
WordPress, initially designed for blogging, is now the most used content manager globally, powering 28% of all websites.
5. Planning for virtual store
Website builder is not a perfect option if you want to run a virtual store except Wix(which offers an eCommerce feature tailored for India), as a virtual store requires a number of features that are not used in common sites.
If your objective is to build an eCommerce, explore the tool well or think of possibilities, such as ready-made virtual stores or open-source platforms such as Magento, OpenCart, or Prestashop. They were built for this intent, and so it does a better job in that area.
While planning to buy the best website builder online it is essential to understand that it is only suitable for some because a webpage has its characteristics and needs.