administration

Advertising & Gross Sales Administration

Downstream marketers develop advertising and promotion campaigns, collateral materials, case histories, and sales tools. The downstream group uses market analysis and suggestions from the sales reps to help promote existing merchandise in

Sales, Promoting, & Account Administration

This permits them to properly plan campaigns utilizing the marketing information available and in addition analyze previous campaigns to grasp what works and what doesn’t. For instance, Revenue can come up with amazing packages but when it is