Its platform has features like “reply to buy” that enables companies to promote instantly inside texts and Message Hub, a device for non-automated conversations. This is an excellent example of how angel buyers can add worth past simply their capital. Often, they know different buyers who might be fascinated, or they have insights about your company/product that could be very beneficial. It rarely hurts to have a group of subtle, well-heeled investors with a vested interest in your company’s success. Mark Coggins’ novel Vulture Capital features a venture capitalist protagonist who investigates the disappearance of the chief scientist in a biotech agency by which he has invested.