Managing The Sales And Advertising Interface

But it’s not so easy as simply increasing communication between two teams. Make certain that major opportunities, as well as any problems, are on the agenda. Focus the discussions on motion gadgets that will

But it’s not so easy as simply increasing communication between two teams. Make certain that major opportunities, as well as any problems, are on the agenda. Focus the discussions on motion gadgets that will resolve issues, and maybe even create opportunities, by the subsequent meeting. Salespeople and marketers must know when and with whom they need to communicate. People get frustrated—and they waste time—searching in the wrong places for help.

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