With the growing reputation of social media marketing, advertisers now understand that the vital thing to connecting with their target audiences lies in using people they belief. This has led to a rise in micro-influencers and one which Africa’s youths have shortly keyed into. By providing advertisers with good value for his or her cash, AIfluence plans to unlock immense value on the continent. In an announcement, Surge described the program’s fourth cohort as a special batch of startups.
